As the SNIC name clearly states this Centre's role is Interpreting Nature - Plant Life, Wildlife, Tribal Life and how they all fit together. The common element here is obviously Life; and Interpretation means communicating its meaning and significance in ways that can be easily understood.
Most museums do a terrible job communicating Life's creative vitality and feel more like academic mausoleums. To make SNIC important and special in the world, we should harness modern multi-media power and try some new directions.